Browsing All Posts published on »October, 2013«

HC Content: Where’s the Beef?

October 3, 2013


The 1980s made Clara Peller an unlikely television star when she posed the question “Where’s the beef?” in a Wendy’s commercial. Lately, I have been so disappointed with the weak articles in some healthcare trade magazines, I have thought the same thing. Publishers are really hurting for content, I know, and content is king.¬†And for […]